D&G launches Fortnite experience

Dolce&Gabbana have unveiled an immersive experience in partnership with Epic Games’ Fortnite. The luxury brand dives into gaming and the metaverse with a custom-built island meant to evoke the essence of the brand.

Crafted in partnership with Monogrid, an Italian studio specializing in digital and mixed reality, the Dolce&Gabbana island on Fortnite unveils evocative settings that echo a mysterious world yet to be explored. From Italian gardens to terraces and ancient architectures, each element is imbued with the brand’s iconic artistic touch, with the Sacred Heart standing out as a foremost symbol.

Adventure and mystery awaits users as they navigate through three captivating chapters, overcoming a series of challenges that showcase their unique qualities. Guiding them through this dynamic experience are consistently updated interactive maps released in upcoming drops.

Engage with the Dolce&Gabbana universe in a fresh manner through themed mini-games and hidden easter eggs on the island. This novel approach allows gamers to seamlessly blend their gaming experience with the brand, breaking conventional barriers between physical and virtual reality in an unparalleled storytelling adventure.

Full story at Dolce&Gabbana.