Covering the intersection of marketing, customer experience and new technology.

Gap x Barbie use AR to virtually take over Times Square

Gap x Barbie use AR to virtually take over Times Square

This is a really fun-looking example promoting the collaboration between Gap and Barbie, leveraging Adobe Aero and Google’s Geospatial Creator.

Full story via production studio UNIT9.

DoorDash uses Wordle of the day for discount code

DoorDash uses Wordle of the day for discount code

Hennessy, Nas mark 50 years of hip-hop with AI-driven celebration

Hennessy, Nas mark 50 years of hip-hop with AI-driven celebration