What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

All tagged toys

4A's Noteworthy News - 23rd Edition

Oct 28

Oct 28 4A's Noteworthy News - 23rd Edition

Jeremy Lockhorn

Original, Examples

Mattel Taps Adobe AI for Barbie Packaging This Holiday Season

Oct 16

Oct 16 Mattel Taps Adobe AI for Barbie Packaging This Holiday Season

Lego and Epic unveil kid-friendly metaverse

Dec 5

Dec 5 Lego and Epic unveil kid-friendly metaverse

Bratz World AR Experience Brings Fashion Dolls to Life at Walmart

Oct 10

Oct 10 Bratz World AR Experience Brings Fashion Dolls to Life at Walmart

Gap x Barbie use AR to virtually take over Times Square

Jul 6

Jul 6 Gap x Barbie use AR to virtually take over Times Square

Forever 21 x Barbie x Roblox

May 23

May 23 Forever 21 x Barbie x Roblox

Aug 26
Aug 26 Walmart and LEGO deploy a super smart AR experience in-stores

Jeremy Lockhorn

NFC-enabled Hot Wheels track the fastest car

Jun 15

Jun 15 NFC-enabled Hot Wheels track the fastest car