What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

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4A's Noteworthy News - 19th Edition

Sep 30

Sep 30 4A's Noteworthy News - 19th Edition

Jeremy Lockhorn

Tech News, Research and data, Examples, Original

4A's Noteworthy News - 18th Edition

Sep 23

Sep 23 4A's Noteworthy News - 18th Edition

Jeremy Lockhorn

Tech News, Research and data, Examples, Original

Qatar Airways' new AI campaign lets you star in your movie

Sep 9

Sep 9 Qatar Airways' new AI campaign lets you star in your movie

4A's Noteworthy News - 14th Edition

Aug 19

Aug 19 4A's Noteworthy News - 14th Edition

Jeremy Lockhorn

Examples, Tech News

New Balance leverages AI for targeted summer campaign

Aug 13

Aug 13 New Balance leverages AI for targeted summer campaign

Tips for AI video from the creator behind the Volvo spec ad

Jul 12

Jul 12 Tips for AI video from the creator behind the Volvo spec ad

Auto Dealer Simpsons Skoda sees sales uplift using AI marketing tech

May 24

May 24 Auto Dealer Simpsons Skoda sees sales uplift using AI marketing tech

Mediaocean: CTV, GenAI and Social Video are most important trends for marketers

May 17

May 17 Mediaocean: CTV, GenAI and Social Video are most important trends for marketers

Research and data

AdAge Creativity's November AI Roundup

Nov 30

Nov 30 AdAge Creativity's November AI Roundup

European Telco EE's agencies supercharged a recent campaign with Unreal engine

Oct 13

Oct 13 European Telco EE's agencies supercharged a recent campaign with Unreal engine

How Media.Monks and other agencies use AI for short form video

Sep 26

Sep 26 How Media.Monks and other agencies use AI for short form video

YouTube introduces GenerativeAI tools for creators

Sep 22

Sep 22 YouTube introduces GenerativeAI tools for creators

YouTube Launches AI-Powered Creative Guidance

Sep 12

Sep 12 YouTube Launches AI-Powered Creative Guidance

Examples, Tech News

Amazon brings AI predictions to Thursday Night Football

Sep 1

Sep 1 Amazon brings AI predictions to Thursday Night Football

Aug 11

Aug 11 Audio outperforms video for attention and brand recall

Research and data

Ramp up your next Teams meeting with virtual Maybelline makeup

Jul 29

Jul 29 Ramp up your next Teams meeting with virtual Maybelline makeup

Apr 8
Apr 8 Virtual product placement firm Mirriad unveils tech integration with Amagi

Jeremy Lockhorn

Jun 27
Jun 27 The Marketer’s Guide To ACR Tech In Smart TVs