Covering the intersection of marketing, customer experience and new technology.

Johnnie Walker releases limited-edition Scotch whiskies with AR technology

Johnnie Walker releases limited-edition Scotch whiskies with AR technology

Johnnie Walker has partnered with HBO to launch a limited edition set of bottles celebrating Game of Thrones.

Below is a video of a different Johnnie Walker AR experience.

Burberry merges Google Search with AR for shopping inspiration

Burberry merges Google Search with AR for shopping inspiration

Pepsi links gamified AR to packaging, social as part of global soccer push

Pepsi links gamified AR to packaging, social as part of global soccer push