Covering the intersection of marketing, customer experience and new technology.

Virgin Voyages uses AI to personalize pitches delivered by JLO herself

Virgin Voyages uses AI to personalize pitches delivered by JLO herself

This is a fun example, though the video promo sort of over-promises on the extent of AI integration. Still, it’s a cool example of a brand leveraging an AI-enhanced celebrity to deliver a customized pitch message to friends and family.

More detail at Virgin’s web site.

HIGHLIGHTS: June 2023

HIGHLIGHTS: June 2023

Chick-fil-A launches mobile game, supports with TV ad

Chick-fil-A launches mobile game, supports with TV ad