Wayfair launches AI-powered room visualization tool
Wayfair seems to be on a mission to reinvent how people redecorate - and have just launched a tool called “Decorify” that uses generative AI to do a virtual makeover on a room photo you upload. The Verge calls it clumsy, but once the kinks get worked out it seems like a very powerful way to help people visualize options and shop in an entirely new way.
Wayfair has launched a free “virtual room restyler” called Decorify. It employs generative AI to show you a redecorated version of the room you want to zhuzh after you upload a picture of it and choose the visual style you want. Then, if you like what you see, you can pick from a grid of furniture recommendations presented to the right of your AI-remodeled room.
Shrenik Sadalgi, R&D director at Wayfair, says, “Decorify creates a discovery experience that provides endless inspiration and powers the home personalization journey.”