Covering the intersection of marketing, customer experience and new technology.

ADWEEK reader survey on GenAI reveals excitement and fear

ADWEEK reader survey on GenAI reveals excitement and fear

On the positive side, most readers believe GAI will enhance human creativity rather than diminish it. On the negative, jobs are at significant risk. Nearly 3/4 also believe the government should increase regulation.

More detail at ADWEEK.

Walmart launches Walmart Realm, and immersive shopping experience

Walmart launches Walmart Realm, and immersive shopping experience

Adidas digital collectible sells for record-setting $20k in Roblox

Adidas digital collectible sells for record-setting $20k in Roblox