What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

All tagged digital twin

Le Pain Quotidien tests digital customer clones

Sep 10

Sep 10 Le Pain Quotidien tests digital customer clones

Tesco taps AI for hyper-personalised celeb marketing messages

Aug 20

Aug 20 Tesco taps AI for hyper-personalised celeb marketing messages

Lenovo uses digital twin of Queen Latifah for SMB push

Jul 26

Jul 26 Lenovo uses digital twin of Queen Latifah for SMB push

Peacock has cloned Al Michaels' voice for Olympic recaps

Jun 27

Jun 27 Peacock has cloned Al Michaels' voice for Olympic recaps

Snickers deploys digital clone of soccer legend

Jun 25

Jun 25 Snickers deploys digital clone of soccer legend

Publicis Groupe uses AI to send 100k personalized videos to employees

Jan 15

Jan 15 Publicis Groupe uses AI to send 100k personalized videos to employees

Jeremy Lockhorn

E.l.f Cosmetics brings virtual goods and virtual try on to Snapchat users

Dec 13

Dec 13 E.l.f Cosmetics brings virtual goods and virtual try on to Snapchat users

Ralph Lauren continues Fortnite collab with physical boot modeled after digital version

Aug 3

Aug 3 Ralph Lauren continues Fortnite collab with physical boot modeled after digital version