What's Next is Everything

Covering the intersection of marketing, customer experience and new technology.

All tagged DTC

Puma sees GenAI personalization as DTC aid

Sep 30

Sep 30 Puma sees GenAI personalization as DTC aid

DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech

Jul 11

Jul 11 DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech

Examples, Research and data

May 3

May 3 A Challenger Laundry Brand Used AI to Create Ads

DTC Brands Test GenAI with Mixed Results

Dec 21

Dec 21 DTC Brands Test GenAI with Mixed Results

Tech News, Examples